BJM supports midwives by sharing expertise and advice to help you build confidence, grow professionally and improve care.

We are a baby loss charity proudly celebrating our fifteenth anniversary this year. We provide support and counselling for bereaved parents and families as well as specialist bereavement training for midwives and healthcare professionals.

Since 2010, we have worked to improve the way bereaved parents are cared for by hospitals and to better educate midwives on how to care for grieving parents. Sadly, stillbirths and neonatal deaths occur daily, yet many hospitals are not equipped to deal with the parental care required, they may have inadequate facilities and their staff often receive little to no bereavement training.

By working with medical professionals to understand the issues and seek solutions our charity has helped many families. One of our greatest contributions as a charity has been the creation and funding of the Abi cooling cot which allows parents valuable time to spend with their baby before saying goodbye.

BIBS – Designed for Every Baby, Loved by Every Family At BIBS, we understand that every baby’s needs are unique. That’s why we offer dummies in a variety of shapes, sizes, and materials - whether it’s natural rubber latex or silicone - to suit every baby. Our range also includes bottles in different materials and teats in both silicone and latex, allowing families to find what works best for them. Rooted in Danish design and craftsmanship, BIBS combines safety, style, and functionality to create products that make parenting a little easier.